Visit Park City Privacy Notice

Last Updated 7/31/2018

The Park City Chamber of Commerce Convention and Visitor Bureau (PCCVB), also known as Visit Park City, values the privacy of visitors accessing its website, visitparkcity.com. The purpose of this notice is to inform visitors how data information is collected, used, and shared. PCCVB has also included information on how you can access, change, or delete your data.

Personal Identification Information

Unless you knowingly and willingly provide information for the purposes of providing services and requested information, the PCCVB does not collect such information through the website. For the purposes of this policy, “Personal Identification Information” means any information collected online that could serve to identify an individual, such as:

  • First and Last Names
  • Home or Business Addresses
  • Email Addresses
  • Telephone Numbers

Personal identification information may be collected through e-newsletter forms, brochure request forms, contests, feedback forms, surveys, and request for proposal forms. Any information collected in this manner will be stored in a secure data processor managed by Simpleview Inc and will be used only for those purposes stated at the time of collection. Data will be kept indefinitely unless you request for it to be removed.A visitor may contact PCCVB to request to have their data deleted. The request may be sent by email to privacy@visitparkcity.com or by mail to Park City Chamber and Visitors Bureau 1850 Sidewinder Dr, Suite 320, Park City, UT, 84060 and should include First Name, Last Name, Address, and email address to allow for the most efficient.

When you choose to submit such information, you are transferring that information into the United States of America and are consenting to such transfer. All data transferred will be/is encrypted via Hypertext Transfer Protocol Secure, or HTTPS transfer, through a Secure Sockets Layer (SSL). Visitors can always refuse to supply personal identification information, noting that choosing to do so may prevent the user from engaging in certain site-related activities.

Except as otherwise permitted by law, PCCVB does not knowingly collect, use or disclose the personally identifiable information of a child under the age of 13.

Choice/Opt-in

On certain pages of the website, the visitor can opt-in to receive email newsletters. For example, when requesting a mailed brochure, a visitor may also provide their email address and opt-in to the PCCVB monthly email newsletter. Receiving emailed information is entirely voluntary and visitors may opt-out at any time using the unsubscribe link included in every email newsletter.

If you have made public posts from your social media accounts that include our specialized hashtags (eg. #ExploreParkCity, #VisitParkCity, #HistoricParkCity), PCCVB may collect and use the information in those posts. These posts may be shared on our website using a user generated content aggregator, Pixlee. Visitors may view Pixlee's Terms of Service or Privacy Notice. 

Analytics

PCCVB also uses Google Analytics to provide Park City Chamber and its staff information about how visitors engage with the website so that PCCVB can improve it. You may choose to opt out of Google Analytics and still have full access to the website. Further information about Google Analytics, and how to opt out by downloading the Google Analytics opt-out browser add-on, can be found here.

Cookies and IP Addresses

Non-personal identification information may be collected using cookies or functionally equivalent technology. The data collected may be provided to third parties, as specified below. The data collected also is used for statistical analysis of the website and advertising effectiveness. PCCVB does not attempt to connect this data to personally identifiable information.

A cookie is a piece of data stored on a device if you have visited a specific page, downloaded information, or filled out a form on visitparkcity.com. Each visitor may choose to accept the placement of cookies on our site, and if cookies are rejected, visitors are still able to access our site.

An IP address is a sequence of numbers that identify a connection to the internet. PCCVB uses IP addresses to review trends and movement through the website. IP addresses are not linked to personally identifiable information. PCCVB may detect user IP addresses for providing location-based user information and services and may disclose IP addresses to the contracted data processors as specified in this privacy notice.

Data Processors

NXTbooks Media produces and hosts our Digital Visitors Guides and publications.View NXTbooks Media Privacy Policy

Barberstock is our digital asset management system.View Barberstock Privacy Policy

JackRabbit Systems Inc powers the lodging availability widget and Book Now functionality. View JackRabbit Disclaimer

Retargeting & Remarketing

Park City Chamber uses retargeting and remarketing technology, including but not limited to those listed below, to show our ads to visitors who have previously visited our site as they browse the web. Third-party vendors use cookies and/or pixel tracking to serve ads based on a visitor’s prior visits to visitparkcity.com.

Google Ads
Google’s remarketing and similar audiences features in Google AdWords permit us to reach people who previously visited our website. Google’s interest categories, interest-based advertising, and demographic and location targeting features are similarly used to reach people who are likely to have interest in Park City.

Google and its vendors use cookies to serve ads based on past visits to our website. Information about how you can opt out of Google's use of cookies is available in Google's Ads Settings. Alternatively, you can opt out of third-party vendor use of cookies by visiting the Network Advertising Initiative opt-out page, or to opt out of only DoubleClick’s use of cookies, by visiting the DoubleClick opt-out page.

In addition, PCCVB may use clear GIFs, or pixel tags, provided by our ad serving company to help manage our online advertising. These allow our ad server to learn which banner ads bring users to our website. The information PCCVB collects and shares through this technology is not personally identifiable. Visitors must accept the tag when they visit the website.

Facebook
Facebook Pixels are installed on the PCCVB website and used for advertising purposes. Visitors may learn how to control the ads they see from this link

Survey's and Contests
Occasionally PCCVB may request personal identification information from visitors via surveys or contests. Participation in these surveys or contests is completely voluntary and the user therefore has a choice to disclose this information. Survey information will be used for purposes of monitoring or improving the use and satisfaction of this site. Contact information will be used to notify winners and award prizes. Visitors’ personal identification information is not shared with third parties unless PCCVB gives prior notice. Though PCCVB may use an intermediary to conduct these surveys or contests, they may not use our users' personally identifiable information for any secondary purposes.

Data Security and Quality

PCCVB is committed to data security and the data integrity collected from our website. PCCVB takes precautions to protect personally identifiable information from loss, misuse, or alteration. Any authorized third-party processors are committed to the same principles for protecting this information. Visitors should be aware, however, that even though protections are in place, PCCVB cannot guarantee against the occurrence of hardware failure, unauthorized intrusion, or other technical problems. PCCVB acknowledgesthat GDPR requires companies to notify regulators of a data breach within 72 hours.

Non-PCCVB Websites

Visitors may click on links that lead to member and non-member websites from visitparkcity.com. The Park City Chamber is not responsible for the privacy practices or content of external sites. Many of these sites, particularly those in the private sector, may not be subject to Utah Code or federal law.

Those visiting external sites are advised to check the applicable privacy statement and be cautious about providing personally identifiable information without a clear understanding of how the information will be used. PCCVB has listed these services out below and encourages visitors to review their privacy statements.

AddThis
A service that provides visitors with the ability to share our website content with websites and social networks that are not affiliated visitparkcity.com. View the AddThis Terms of Service.

NxtBooks Media
Digital Visitors Guides A service that collects personally identifiable information with user permission in order to identify content opportunities. View the Nxtbook Media Privacy Policy.

Legal Disclaimer

Though PCCVB makes every effort to preserve user privacy, PCCVB may need to disclose personal information when required by law wherein PCCVB has a good-faith belief that such action is necessary to comply with a current judicial proceeding, a court order, or legal process served on our website.

Agreement

By using this website, you agree to our Privacy Notice and to the use of the information PCCVB receives and collects as stated herein and in ways PCCVB may notify you of in the future. By providing any personal information to this site, you acknowledge that you fully understand and consent to the collection and processing of such information. PCCVB reserves the right at our discretion to modify this Privacy Notice at any time. Your continued use of this site following the posting of changes to these terms means you accept these changes.

If you have questions, comments, or concerns, please contact the PCCVB:
Park City Chamber and Visitors Bureau
1850 Sidewinder Drive, Suite 320
Park City, Utah 84060
800.453.1360
privacy@visitparkcity.com