Use the following information to help plan your marketing strategies:
Keep up-to-date on the tourism industry, network with other local businesses, and learn tips and techniques to market your business effectively at our regular and special events.
The economic future of Summit County and Park City continue to look bright. Both are well positioned for continued economic growth. With their highly educated and affluent population, exceptional schools, a myriad of recreational opportunities, and an urban lifestyle within a rural setting, net in-migration to these areas is all but assured.
*This document is updated on an ongoing basis.
Click the above link for the entire document, or below for individual chapters:
Population & Demographics
Employment & Income
City Fees & Taxes
Recreation & Activities
Park City History
Summit County History
Economic Impacts of Tourism on Summit County
This study set out to determine the net contribution made by visitors - including second home owners - to Summit County. It considered impacts in revenue sources as well as expenses.
Job Counts by Place 2010 Census Data
Summit County Profile, 2014
Overview of Summit County including data on population, demographics, employment, taxes, climate and recreation. Prepared by the Economic Development Corporation of Utah.
2014 Economic Outlook
An annual companion piece to the Economic Report to the Governor. The Economic Outlook provides an estimated summary of the previous year and a forecast for the next.
Summer 2013 Utah Data Guide
A quarterly newsletter focusing on recently released data from federal sources with a special emphasis on Utah.
Utah Office of Tourism Research & Planning
An office within the Governor's Office of Economic Development, the UOT operates several programs to promote tourism into the state, including marketing and advertising, research and planning, publications, media relations and more. Their Research & Planning page contains information on visitor profiles and statistics, advertising effectiveness, county profiles, economic impacts of tourism and more.
Add credibility to your business with the Park City Chamber of Commerce | Convention & Visitors Bureau "Proud Member" Logo
Right click on image and "save as" .jpg file to use on your website or other marketing materials.
|2014 Annual Report (pdf) |
An overview of the Park City Chamber/Bureau's activities for previous fiscal year.
|2014-2015 - Annual Marketing Campaign (pdf) |
View an overview of the 2014-2015 Annual Marketing Campaign
| 2014 Tourism Fall Forum keynote speaker presentation (.pdf) |
Presentation by Kelly McDonald, keynote speaker at the 2014 Chamber/Bureau Tourism Fall Forum,
"How to Market to People Not Like You"